Wednesday, November 3, 2010
Fireworks
My favorite part about music are those songs that come along and give you goose bumps. Sometimes they seem random. If I was to compose a playlist of these songs it would be an incredibly varied list. From rap to classical, pop to classic rock, the selection can be inspiring no matter the genre or production year. These songs bring goose bumps, encouragement, tears, plain old emotion.
God forbid.
In a world full of technology, we forget how important our emotions are. They reveal the purest information we have about ourselves. They are the strongest indication of "your path," so to speak. We have become detached.
I was watching a documentary called "Objectified" the other day.
It is done by Gary Hustwit. Excellent. Well done. Interesting topic. He explores these everyday objects and the designers behind them. Designers who have such passion and inspiration to continuously improve our everyday items not only functionally, but aesthetically as well. You can't image the process and careful attention to detail that goes behind a potato peeler. They brainstorm together, creating mind maps and observing our interactions with said potato peeler to see how one could most improve the object. The things they say sound redundant, but their important observations that cannot be overlooked.
Google does this as well. When they decided to go into either "notebook" or maybe their calendar application, they broke down the pros and cons of paper versus online. They made the most ridiculous observations. Paper requires a pen, but online requires internet and a computer. Paper is also physical, you can carry it and view it instantly. Design is easier. Access is easier. Although managing paper is also harder.
Petty yet thoughtful observations.
Karim Rashid (Umbra designer) opens the above clip and questions why we have not advanced further. In the documentary he presents the idea of balancing functionality with emotion. We are not robots. We cannot be reduced to factory education filled resumes.
We are more than that.
Removing your emotions completely removes getting to know yourself.
I feel like we've been told to suppress and "act professional" all of our lives. Professionals are people, too. People who are balanced in emotions and functionality.
Have the users of these output based computers been held to the emotionless, consistent product of the objects their using?
I love that Katy Perry (okay, actually her songwriter, but, I will pretend she is actually a worthy writer for this bit) uses Fireworks. They are so simple and, honestly, cheap. Easy to come by. But it takes someone with a flame to make them spark. And everyone loves seeing the show. I mean, Magic Kingdom's key event is the nightly firework show, Wishes. I won't lie, it makes me cry. If you broke it down, it is simple references to great movies, generic orchestrated music, and a computer set fire show. But we love it.
We are amazing people when we are set afire. Everyone loves to see someone "in their zone." It is inspiring. Incredible. Useful to the world.
We are emotion filled people.
Moved by music.
And fireworks.
Labels:
Fireworks,
Gary Hustwit,
Google,
Karim Rashid,
Katy Perry,
Objectified,
Umbra,
Wishes
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